The idea
A first date. A piece of parsley between the teeth. Everyone can see it, except the person who needs to. Rather than explaining the problem, his date offers him a mirror. One small gesture carries the whole story.
The commercial makes an abstract idea tangible: honest advice starts with helping someone see what they have missed.
What we created
We built the film around an everyday situation, with a clear visual payoff. The mirror gives the message its shape, while the encounter between the two characters makes it recognisable.
Timing, silence and performance do the storytelling. The idea stays simple so the audience can make the connection for themselves.
The people behind the film
Strategy
Özhan Atar
Concept and direction
Ilker Delikaya
Director of photography
Jan Koks
Cast
Chris van Veenen and Myrte Siebinga
Editing and colour grading
Semih Tekeli
Production crew
Tugce Yildirim and Arda Kalkan
Location
Hotel Maassluis
